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Branding

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Branding 2016-11-02T11:36:53+00:00

If you don’t get noticed, you don’t have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.
– Leo Burnett – Creator of the Jolly Green Giant, Toucan Sam, the Pillsbury Doughboy and Tony the Tiger

An effective brand strategy gives you a major edge in increasingly competitive markets.
Your brand is your promise to your customer.  It tells them what they can expect from your products and services, and it differentiates your offerings from your competitors’.  Your brand is derived from who you are, who you want to be, and who people perceive you to be.

Our Process

Washington DC Swag - Research

Research/Analysis

Strategy

Strategy

Implementation

Implementation

Measure

Measure

The foundation of your brand is your logo. Your website, packaging, and promotional materials – all integrating your logo – communicate your brand to the public.

Defining your brand is a journey of business self-discovery. It can be difficult, time-consuming, and uncomfortable. We work with our clients to make this journey as easy, efficient, and comfortable as possible.

Branding Services

Logo Design

We provide custom creative logo design. Your logo starts with a simple sketch with pencil and a sheet of paper. We take that simple sketch and bring it to life.

Business Card Design

Your logo tells people who you are and your business card tells people how they can get in touch with you. We design business cards for our clients that stick out in the pile of business cards. Our designs get noticed.

Letterhead Design

These days most communication is done via digital channels. However, when a client has a message that needs to be mailed it should be written on a letterhead that represents your brand. We offer our clients creative letterhead designs, envelopes, and checks.

Infographic Design

Many of our clients collect data and need a way to present it to the public. We specialize in data visualization and infographic design. Numbers alone can be boring, but when presented graphically they create a story that’s easy for others to follow.

Digital & Print Advertisements

Placing a carefully designed advertisement in a business journal or trade magazine can increase your brand’s visibility in various markets. We have created many digital & print advertisements for our clients that have been seen in the Washington Post, The Washington Business Journal, Legal Times, and many more.

Featured Branding Projects